
Autovision did the following survey of Hummer owners in 2008. They found that:
1. 81% of all Hummer owners had college degrees or advanced degrees. The highest of
any brand except for Porsche.
2. 79% of all Hummer owners are male and 21% female. 96% of all Hummer H2 owners
are male and 4% female. Although only twenty-nine responded, 100% of H1 owners
were male.
3. The average annual income of a Hummer owner was $132,345, third highest of
all brands surveyed behind Lexus and Infiniti and the highest of any American brand.
4. Average age of a Hummer owner was 45.2 years.
5. 92% of all Hummer owners said they had been offroading at least once in their Hummers.
Significantly higher than any other brand including Jeep. Jeep Wrangler was next at 52%.
6. 91% of all Hummer owners own their own home. Tied with Lexus for Number 1 in the
survey.
7. 1% had been involved in a vehicular accident in the last three years with damage over $1500.
The fourth lowest of any brand, Maserati was the lowest.
8. 7% of all Hummer owners said they smoked tobacco products, ranking twenty-seventh.
9. 86% of all Hummer owners said they would buy the same vehicle again. Lexus was number
one, Toyota number two, and Honda number three.
10.Next to Porsche, and Infiniti, Hummer owners were most likely to be an
executive, own their own business or be a partner in the business.
11.Hummer owners had an average of 2.8 vehicles in their household.
Source: Autovision Vehicle Profile 2008 report.
3 comments:
If you are looking at the same Autovision report I am. BMW ranked #1 in education level and Hummer WAS TIED with Prosche for #2. Where does it say that 100% of H1 owners wer male?
Hummer owners have the highest income and education level of any American brand and General Motors is getting rid of it. Hummer must be slipping, in 2006 surveys showed Hummer owners had the highest level of college education of any car. Is it any wonder GM is going bakrupt with decisions like that?
SLATE BLUE H3 - When will the bean counters realize there is a real need for offroad/all-weather SUVs in this country and Hummer makes the best ones.
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